The Friday Estimate Problem in Auto Repair

Three estimates emailed Friday afternoon. Zero callbacks before Monday. By Tuesday, the customer has shopped the job somewhere else. This isn't a marketing problem — it's a follow-up problem, and in 2026 it's automatable. TL;DR: Most independent auto shops don't follow up on Friday's estimates until Tuesday afternoon — a 96-hour gap. · Estimate-to-booked conversion drops ~50% after 48 hours without contact. · Automated same-day follow-up + Monday-morning reminder lifts conversions 25–40%. · No pricing changes, no new marketing spend — just closing the follow-up loop the shop already thought was closed.

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